Content delivery networks (CDNs) make WordPress sites much faster and more reliable.
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A content delivery network (CDN) is a distributed network of servers for caching web content close to end users. CDNs serve content on behalf of a website's regular servers (or origin servers) in order to accelerate the delivery of that content. Basically, they make websites load faster, just as a network of delivery trucks makes for a faster delivery service than a single truck trying to deliver packages to everyone. WordPress websites can benefit from using a CDN in several ways:
CDNs are proxy networks: this means they sit in between website hosts and Internet users, forwarding network traffic to and from the two sides. A CDN can serve content on behalf of any website host. The best CDNs have a global presence, which enables them to easily cache and serve content anywhere in the world.
Some WordPress hosts offer a built-in option for activating CDN services. Other CDN services require WordPress site owners to sign up separately. Others offer a WordPress plugin. Regardless of the method used, turning on CDN services for a WordPress site is usually a simple, beginner-friendly process.
A DDoS attack is a flood of network traffic directed at a website or server, with the goal of overwhelming that website or server so that regular users cannot receive service. Sometimes the website or server crashes as well.
Because CDNs process all traffic before it reaches a website, they are well-positioned to identify and block DDoS attacks. Thanks to their many servers, CDNs are able to absorb or remove extra traffic without crashing.
Protection from DDoS attacks is a must-have for most WordPress sites. DDoS attacks can slow down service or take websites offline for hours or days at a time. Some DDoS attackers even use these attacks to extort website administrators for money (these are called "ransom DDoS attacks"). Robust DDoS protection ensures that WordPress websites remain available and reliable even in the face of large attacks.
The best CDNs for WordPress should offer the following features:
To see an example of a CDN with these features, learn about the Cloudflare CDN.
CDNs are not usually used for hosting. Instead, they sit in front of the host and accelerate delivery of the hosted website. While the Cloudflare CDN can host certain types of content (in particular images, video, and static webpages), WordPress sites are usually hosted separately from the CDNs they use.
Site owners should optimize their websites to load quickly since performance affects everything from SEO to conversion rates. CDNs boost performance, but there are a ton of other optimizations possible for WordPress sites.
Automatic Platform Optimization (APO) is a Cloudflare service that intelligently caches dynamic content, so both static and dynamic content can be served from the Cloudflare global network. APO keeps WordPress sites fast, even when updates and slow plugins would otherwise hinder their performance. Learn more about Cloudflare APO.
A content delivery network (CDN) enhances WordPress sites by speeding up content delivery to visitors so that webpages load faster. Additionally, it increases site reliability, lowers bandwidth expenses by reducing requests to the origin server, and provides security against DDoS attacks.
Because a CDN acts as a proxy that processes traffic before it reaches a website, it is positioned to identify and filter out malicious surges of traffic. Its distributed network of servers can absorb or remove this extra traffic to prevent the site from slowing down or crashing.
Integration is typically a straightforward process that can be handled through a WordPress plugin, a built-in option provided by some WordPress hosts, or by signing up for a CDN service separately.
An effective CDN should offer native integration with WordPress and a high cache hit ratio to serve content quickly. It should also provide a global presence, DDoS protection, web application firewall (WAF) integration to block application-level attacks, and the ability to cache both static and dynamic content.
Generally, CDNs are not used for hosting; they sit in front of the host to accelerate the delivery of the site's content. While some CDNs can host specific elements like images or static pages, WordPress sites themselves are usually hosted on a separate platform.
A WAF is vital because it inspects and blocks malicious application-layer attacks, such as SQL injection or cross-site scripting. Using a CDN is an effective way to deploy a WAF because the network already proxies all traffic headed to the site.
Automatic Platform Optimization is a Cloudflare service that improves performance by intelligently caching dynamic content on a global network. This ensures that WordPress sites remain fast even when they are affected by slow plugins or frequent updates.