Accelerate Mobile Experiences

Increase engagement and conversions, regardless of distance to origin servers, device type, or network health

Mobile visitors expect fast, rich online experiences. Mobile device and cellular network limitations can degrade a users mobile experience, resulting in lower conversions, loss of revenue, and degraded brand perception.

Mobile applications and web pages require the speed and scale of a global network to combat mobile-induced latencies and globally dispersed users with poor connectivity. Cloudflare optimizes image files for mobile consumption, and provides developers with tools to improve native mobile app performance on challenging networks.

Global scale

Cloudflare’s global Anycast network spans 200 cities across 100 countries, delivering content closest to mobile visitors anywhere in the world.

Ease of use

Setting up Cloudflare takes as little as 5 minutes. The easy-to-use dashboard enables quick configuration of fine-grained functionalities to improve the performance of mobile Internet applications.

Integrated security and performance

Cloudflare includes integrated security services to defend against DDoS attacks, customer data breaches, and abusive bots, while preventing performance trade-offs.

Challenges affecting mobile performance

Mobile device limitations

As more visitors utilize mobile devices to engage with Internet applications, the challenges of heavier pages and longer distances to origin infrastructure worsen. The limited CPU, memory, and power of mobile devices slows down the processing of content delivered through mobile browsers.


Cellular network limitations

Cellular networks are often spottier than wired connections and operators have been known to throttle connection speeds. In addition, network infrastructure across many countries is so slowly upgraded that they cannot accommodate modern throughput rates.


Mobile application API usage

Mobile applications utilize APIs and increase the number of calls to origin servers. This reduces the effectiveness of static content caching and requires visitor requests to travel longer distances to the origin, resulting in slower performance and higher likelihood of overloaded infrastructure.

Cloudflare’s Mobile Performance Services

Cloudflare’s Mobile Performance Services adds additional features to our Web Performance Services. These services address the challenges of fast application delivery to mobile clients which typically have more limited CPU, memory, power, and network speeds than desktops.

Cloudflare performance use cases

Accelerate Internet applications

Heavy pages and long distances from the origin slow down Internet applications. Accelerate the delivery of static and dynamic content for higher conversions, better engagement, and lower infrastructure, operational, and development costs

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Ensure application availability

Overloaded or unavailable infrastructure prevents users from accessing applications. Keep Internet applications fast, available, and scalable, even during unexpected traffic spikes or infrastructure outages.

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